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Start With Why
Descriere
Why are some people and organizations more inventive, pioneering and successful than others? And why are they able to repeat their success again and again?
Because in business it doesn't matter what you do, it matters why you do it.
Steve Jobs, the Wright brothers and Martin Luther King have one thing in common: they STARTED WITH WHY.
This book is for anyone who wants to inspire others, or to be inspired.
"One of the most useful and poerwful books i have read in years. Simple and elegant, it shows us how leaders shoud lead" William Ury , co-author of Getting to Yes
"A powerful and penetrating explorationof what separates great companies and great leaders from the rest" Polly LaBarre, co-author of Mavericks at Work
"This book can lead you to levels of excellence you never consider attainable" General Chuck Horner, air boos, Operation Desert Storm
